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They just dont get it changing resistance into understanding leslie yerkes randy martin ben dewey on amazoncom free shipping on qualifying offers you have a great idea it is so obviously great that youre hardly going to have to explain it to people theyll see it right awayget this from a library they just dont get it changing resistance into understanding leslie yerkes randy martin they just dont get it explores an all too common dilemma what to do when people around us just dont get it through the use of a charming illustrated fable yerkes and martin tell the story of entrepreneurs managers parents teachers and at some point everyone have to explain goals and intentions to another person in order to enlist help in achieving them too often those brilliant explanations fall on seemingly deaf ears they just dont get it instead of blaming them this book they just dont get it explores an all too common dilemma when people around us just dont get our ideas through a charming illustrated fable it tells the story of julie buffet a hard charging advertising executive with what she thinks is a fantastic idea for a new campaignthe hardcover of the they just dont get it changing resistance into understanding by leslie yerkes randy martin ben dewey | at barnes and noble membership educators gift cards stores and events help

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